Delay of Game

It's Saturday, so I've been watching some college ball, and I've come to realize – Delay of Game penalties kind of defeat the purpose. When called, the ref has to mumble for about 20 seconds, the offense and defense have to reset, and a new 24 second clock starts. I figure every Delay of Game penalty costs a full minute, when had the penalty not been called, the offense probably would've snapped the ball within seconds.

Maybe we need to re-assess that rule, and make it not a dead-ball foul. Let the penalty yardage be taken on the following down.